Modern Thrifter In the Old World and Pieceology Vintage were both born in 2015. April, of Pieceology and I were serendipitously brought together by an Italian Fix seminar that I managed to finagle my way despite working the busy Cinque Terre summer season. There, we realized that with our mutual passion for Italy and vintage (my life had revolved around the two!) we could create the jobs that we had always dreamed of for ourselves.
My website transformed from a blog about finding vintage in Italy to a platform for my handpicked-vintage-wholesale-business very quickly, whilst April was elaborating on the idea of opening up an online vintage shop in Austin. April visited me in the little local bottega where I sold my vintage finds and picked up a couple of my garments for herself. We just knew what we needed to do next: An Italian and American vintage shop curated to Pieceology’s style.
Together April and I have built beautiful businesses that hallmark sustainable fashion, and support small vendors here in Italy.
I could not be more proud of what we have done together, and the Summer lookbook we shot in April was an amazing culmination of our hard work and uncontrollable enthusiasm.
Wardrobe: Modern Thrifter in the Old World for Pieceology Vintage
Styling: Gina Pagnella & April Onebane
Model: Gina Pagnella
Photography: Miriam Rossignoli
Location: Vernazza and Manarola, Cinque Terre, Italy
And nothing in Italy is complete without a gelato, fine!